Hi, I’m Marisela.

I bring structure, insight, and creativity to help brands grow with purpose.

Creative Direction · Brand Design · Design Strategy

For two decades, I’ve worked across FMCG brands, startups, and mission-driven organizations in the USA, Southeast Asia, and the Middle East, building brand systems, packaging, identities, and opening space for new creative possibilities.

Vision, direction, and design process guidance.
Identity, visual systems, and packaging strategy.
Strategic guidance, concept development, and creative partnership.
Learning design, customer experience thinking, and workshop creation & facilitation.